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Business Development


The Idea


Continuous growth and development is essential to ensure the success of your business. The longevity of your business depends heavily on your ability to recognize weaknesses, strengths, and growth opportunities and learn how to capitalize on them to drive organizational success. We aim to help small and medium-sized businesses soar growth of business. For this, we hire experienced and certified business development managers. You can rely on our team's knowledge and experience to meet your company's growth needs, driving organizational success.


An Overview


Marketing and Sales

Develop and execute strategies to scale new opportunities


Technology Partner Management

Cultivate relationships and lead cross functional team to drive implementation of technology partner ecosystem


Coordination and control

Act as a bridge between operations team and clients


Need For Outsourcing


An outsourced BD partner identifies opportunities for business. It includes initiatives aimed at acquiring new customers, expanding into new markets, increasing revenue and developing strategic partnerships.



Outsourcing your business development needs gives you valuable, actionable insights from experts, helping sustain and grow.


A glimpse of how a BD partner can add value:


Researches and develops new revenue streams

Keeps an eye on business opportunities

Lets your employees focus upon critical deliverables

Keeps you up with latest market trends

Offers an impartial evaluation of your current performance

Allows you to identify business vulnerabilities and recommends a quick fix

Our Services


Lead Generation and Prospect Management

Understanding project requirements.

Generating leads relevant to business requirements.

Actively engaging with prospective leads.

Evaluating leads to asses viability.

Forwarding qualified leads to appropriate team members for successful conversion.

Ensuring regular engagement of team and prospective leads.

Formulating and defining project milestones.

Charting out deployment plans and resource alignment.


Technology Partner Management


Lead cross-functional team to drive expansion of technology partner ecosystem

Improve quality & expand use cases of integrations with current partners

Cultivate relationships with priority partners & build out portfolio of customer stories

Develop & execute strategies to scale new categories of technology integrations

Analyze & monitor performance of partner integrations; establish relevant reports and dashboards

Develop strong relationships with the sales, account management, marketing, and engineering teams to ensure customer success during implementation

Qualify leads from prospects that fill out the Partner Interest Form and distribute leads to appropriate team member

Monitor the competitive landscape to identify competitor partnership strategies


Research & Development

Development of new market strategies

Identify and incorporate new product/service lines

Competitive strategy analysis and implementation

Identify strategic business collaborations for future expansions


Client Relationship Management

Act as a linkage between your clients and operations team

Effectively handle client communication

Assist with onboarding projects and termination processes

Assist with onboarding projects and termination processes

Seek and convey client feedback

Preparation of client agreements


Coordination & Control


Cultivate relationships across teams for effective process management.

Identifying critical path to project deliveries.

Implementing operational control through proactive reporting.

Adapting internal processes basis the analysis of client feedbacks.

Analyze & monitor the performance of operations team; establish relevant reports and dashboards


Marketing Operations


Understanding the target market.

Identifying relevant digital marketing channels.

Develop marketing strategies as per business requirements.

Create and maintain internet presence.

Designing email marketing campaigns.

Business website management and Google Ad budgets.

Content creation (eg, blog posting and press releases).

Leading business events and conferences.

Conducting surveys to cater to client needs.

© 2021 Mercurius Advisory Services

CIN - U74140DL2008PTC177477